Find Your Why


As humans, there’s always a reason for our being. Whether professionally or personally, there are always reasons that make us tick (in a good way). 

Find Your Why by New York fashion blogger The Champagne Edit

Find Your Why by New York fashion blogger The Champagne Edit

Find Your Why by New York fashion blogger The Champagne Edit

Find Your Why by New York fashion blogger The Champagne Edit

Find Your Why by New York fashion blogger The Champagne Edit

Find Your Why by New York fashion blogger The Champagne Edit

Find Your Why by New York fashion blogger The Champagne Edit

Find Your Why by New York fashion blogger The Champagne Edit

THE LOOK | dress (under $40), hat (last seen in other colors here and here), celine sunglasses (similar here under $100)


Find Your Why – My Professional Why

I’ve always known I wanted to be in the fashion industry. I was exposed to the fashion industry from a younger age since my sister is six and a half years older than me. I never even questioned what I was going to do in life. Anyone and everyone who knew me, knew I was going to go into fashion. I studied Fashion Merchandising and Communications in college and wasn’t positive what I wanted to do. Thankfully, my internship in a sales position showed me that I did not want anything to do with sales (although I work very closely with my sales team now…but ya know what I mean.)

But I knew I simply loved fashion. And that became my professional why.

When I began my career in 2014, it felt natural almost immediately. Sure, I needed to learn a lot, but I felt completely in my element from the beginning. Now that I’m over three years into my role as a Merchandiser, I know how important my job is. Without my team, there would be no collection. I don’t mean that in a stuck up way at all. Obviously without our designers or sales or planning or marketing teams we wouldn’t have a collection. I just mean that my team is an integral part of the business – and there’s only three of us. That’s pretty cool to me. Every day I go to work and I’m part of making important decisions that help make my company money. That’s why I always try to stay very positive when I have to wake up every morning and go to work. Of course there are days when I just want to do nothing but lay in bed, but I know I need to get out of bed and go to work to continue making important decisions with my team.

Find Your Why – My Blogging Why

When I started Pink Champagne Problems, I never imagined it was going to give me a whole new why. A why that was completely separate from my day job.

I thought it was going to just be a fun, creative outfit. Something to do for myself. Obviously, it has turned into something a lot more than just a creative outlet. In my earlier years of blogging, my why was pretty apparent: Pink Champagne Problems was a place where I shared outfit inspiration with those who read my blog. And that was my why for almost five years.

In 2017, you may have noticed that I started shifting my blog focus.

After I started running Pink Champagne Problems as a business, I realized I had a new why, a new reason for writing. I wanted to grow my business, and that wasn’t going to happen if I just shared outfit photos with no depth. I noticed you were just not responding the way you used to (which we can get to in a different blog post for a different day).

So I switched it up: I started writing about topics that would prompt engagement from my readers. Sometimes I write posts for bloggers, and other times I write posts for anyone and everyone. Either way, I’m writing with a purpose. In today’s blogging world, it’s really hard to stand out. So of course, I want to continue sharing my outfit photos with you because fashion is such a huge part of my life, but I also want to TALK to you. Instead of having you click a ton of different links so I can make a few dollars off your purchase, I want you to get to know me. I’m a people person by nature. And this is honestly such an amazing way to get to know others: every comment, every email, every liked photo, every retweeted tweet (plus more) does not go unnoticed. I’m sometimes so shocked that people come to read my blog every day or follow along on Instagram for a more personal look into my life. It’s really amazing. And I’m so thankful to have this space on the Interest.

Yeah, this one is a pretty cool why.

Find Your Why – My Personal Why

When I take a look at my profession why and my blogging why, I see glimpses of my personal why.

Both of my whys mentioned above are a huge part of who I am. I am an extremely passionate person. When I love something or someone, I’m all in 100%. When I care about something, I care about it or them more than myself. You can say these types of characteristics are seen in my professional and my blogging whys. But when you look at Dana, the normal girl from Staten Island, New York there’s a lot more to her. I’m very good at being a younger, annoying sister to the only sister I have. I like to think that I’m being a good daughter to the parents who raised me right. I love being a good friend to the people who have been there for me through everything…even though we’d like to kill each other at times. And of course, I love giving my all to my relationship with Matt. Which actually isn’t very hard because our relationship came so naturally to me. My family, friends, and boyfriend are my personal why. Without them, what would be my reason to be, you know? I’m a very sentimental person, and I always make sure I’m telling the people I love the most that I love them the most – cause you just never know.

You don’t have to have one why. In fact, I think it’s a really special thing to have many whys. Your whys are the things that keep you going, keep you motivated, and keep you being you. Let’s talk about our whys – how did you find your why? Tell me about what makes you get out of bed in the morning (it can obviously be funny AF if you want…cause I’m all about the jokes)…I WANT TO KNOW! PS: You may hear people always talking about how you have to “find your why”, but maybe we should talk about living out your why next. Thoughts?!


SHOP THE POST:


photos by allie provost


do it for the ‘gram

  • My typical weekend look🙌🏻 Okay fine, it’s just my typical look any day of the week😬 No but seriously the pieces I’m wearing are things you’ll ALWAYS see me wearing💁🏻‍♀️ So let me talk about them, mmmmk pumpkin?
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My new @freepeople thermal (literally own it in every color and pair it with my go to bralette) and snake print booties😍 my @levis wedgie jeans👖 my @gucci belt (honestly they go with everything)😇 and my @celine sunnies and bag🕶👜
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Full outfit linked on my @liketoknow.it💫You could also click the link in my bio for details! http://liketk.it/2zZ7n #liketkit #ltkstyletip #ltkunder100 #danawearsnow
  • Sunday best😉😎 Sundays are actually my favorite day to run errands (i.e mani/pedi, facials, mall, etc.). What do you love about Sundays? #weekend #sundays // 📸 by @lydiahudgensphoto
  • “TAXI!🚕 Take me to the weekend, please” HI FRIDAY, I’m so happy to see you😎 // 📸 by @pret.a.photo
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My entire outfit is linked💫 HAPPY SHOPPING! @liketoknow.it http://liketk.it/2zWeo #liketkit #LTKunder100 #ltkstyletip #weekendstyle
  • Happy Valentine’s Day to the guy that loves me more than I love me😇 All jokes aside, couldn’t ask for a better human being in my life over these years❤️ Love ya @mr_letto😘 #happyvalentinesday
  • Cheers to friendship, memories, and @rosa_regale: the perfect sparkling wine to celebrate you and your girls! #RosaReGALENTINE #ad21+
  • Sloooooooowly inching closer to Friday with an endless amount of coffee😴 Oh and I am v thankful for these @sperry boots to help conquer the slushy mess that was NYC today🤦🏻‍♀️ #isitfridayyet // 📸 by @pret.a.photo
  • Aggressive for a Monday orrrrr just enough?😜 // 📸 by @pret.a.photo
  • New York City weekends...two of the fastest days EVER🤦🏻‍♀️ When is someone going to add a day between Sunday and Monday?😜
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My entire look is linked including my favorite jeans, booties, and jacket💫 @liketoknow.it http://liketk.it/2zQDZ #liketkit #danawearsnow #ltkunder100 #ltkstyletip // 📸 by @allieprovost

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